light box in subway ads
Foreign subway ads with domestic subway advertising lamp boxes are similar, the basic size is 12, 6, 4 light boxes, these are standard light box size, there are 12 common light boxes.
Change into units is
12 seals: 3 meters X1.5 meters
6 letters: 1.2 meters x 1.8 meters
4 seals: 1 meters X1.5 meters
1, small brand billboards in the area of 1 square meters to 20 square meters, such as sidewalks, light boxes, lamp posts, light boxes, telephone booths, car kiosks and other small billboards. Small brands everywhere, according to statistics, Beijing, Shanghai, Guangzhou, three small cards in the urban areas of extensive penetration, billboards to light boxes, telephone booths and car kiosks based. This billboard has 5085 pieces in Beijing, 6688 in Shanghai and 6492 in Guangzhou. Visible, three small number of cards quite. Three small cards, the total number of cards for 18265, accounting for three of all types of billboards 86%.
2, medium-sized billboards in the area of 21 square meters to 249 square meters, such as the roof, floor side, column type and other medium-sized billboards; medium-sized brand mainly in the buildings, bridges and other places, large area, good location. According to the monitoring data, there are 912 pieces in Beijing, 641 in Shanghai, 1159 in Guangzhou, and three in Guangzhou. The number of medium-sized cards in Shanghai is relatively large. Three places, the total number of cards for 2712, accounting for three of all types of billboards 13%.
3, large brand billboards area of more than 250 square meters, such as in the large roof, roadside super large advertising signs; large brand area is huge, often distributed in the roof, side of the building and so on. Because of its large size, it is relatively small and medium-sized. In Beijing, Shanghai, Guangzhou three places, the total number of large brands are not many, Beijing has 56, Shanghai has 106, Guangzhou has 51.
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